Slot Machine positioning
by Beckett on January 22nd, 2016
Volumes have been written on this item, and the contention and discussion about where the "hot" video slots are located in a casino are still raging – 60 yrs after slots were first placed in casinos.
The traditional rule is that the superior one armed bandits were put just inside the door of the casino; so that individuals going by would be able to see jackpot winners and be impressed enough to come unto the gambling floor and play. Our position is that this is definitely no longer so.
Nearly all of the large casinos today are behemothic complexes … it’s no longer possible to see inside from the sidewalk, so there is no longer a reason to position the ‘loose’ slot machine games close to any doors.
Another traditional rule is that loose slot games are placed on the major aisles in the casinos, again so that more persons could see winning jackpots and be energized to play. Interestingly though, we find that this also isn’t a universal rule any more.
What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slot machine games at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!
These days, casinos are constantly changing their philosophy about where to place the loose slot games.
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